
PRESS RELEASE - SOFIA, Bulgaria/ SEOUL, Korea – September 15, 2010 - Max Telecom, a next generation telecommunications operator in Bulgaria, has selected Samsung Electronics Co. Ltd. as its sole Mobile WiMAX solutions vendor to bring a state-of-the-art mobile internet service to Bulgaria. Samsung’s wideband 3.5GHz Mobile WiMAX solution and technical support will play a key role in the popularizing of personal mobile broadband services in Bulgaria.
Max Telecom plans to upgrade its commercial Mobile WiMAX service with Samsung’s technology in Bulgaria at the end of 2010. Max Telecom will expand the Mobile WiMAX service to a nationwide coverage of the population of 7.6 million by 2012, aiming to provide richer mobile data services as well as a high-quality VoIP offering.
Krassimir Stoitcheff, Chief Executive Officer and founder of Max Telecom, said “In co-operation with Samsung, the world’s leading Mobile WiMAX solution provider, we’re very proud to offer our existing customers an improved wireless broadband service and also to introduce Mobile WiMAX, one of the most advanced and innovative technologies, to more of the Bulgarian people.“
“We are on course to become Bulgaria’s leading provider of wireless data services before the end of the year and believe the network upgrade will bring increased awareness of the Max Telecom wireless broadband service as an economical and high-quality mobile internet service solution.”
The Max Telecom network aims to offer nomadic and mobile wireless broadband services; both indoors and on the move. Max Telecom will also offer complementary devices providing wireless indoor solutions for the office and home with download speeds of up to 32 Mbit/s.
Samsung is providing their latest Mobile WiMAX solution including U-RAS Smart base stations and related systems and network support services. Samsung’s Mobile WiMAX solutions are cost-effective and energy-efficient and support a smooth migration from Mobile WiMAX to WiMAX 2.
Woonsub Kim, Executive Vice President and Head of the Telecommunication Systems Business at Samsung Electronics, said, “Samsung is very excited to introduce Mobile WiMAX in Bulgaria in partnership with Max Telecom. Max Telecom has achieved success in a highly competitive Bulgarian market with the earliest commitment of Mobile WiMAX and a great business strategy. Samsung will provide the most optimized and field-proven Mobile WiMAX solution for Bulgarian market, securing and accelerating Max Telecom’s prosperity.”