60% of the Fortune 500 cpmpanies have active Twitter accounts this year, it is a 25% increase from last year resulting in nearly double the usage. Facebook is also another SNS Fortune 500 likes to use. 56% of companies utilize Facebook as well.
The companies see the value of the interactions on Twitter and recognize that this venues of networking gives them the opportunity to reply to the consumer's questions and inquiries instantly.
Among various companies, the retail industry is the top user of Twitter accounts on the list. Food and drug follow as the next.
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