Exhibition & Conference / Asia CEO Forum 2006
Asia CEO Forum 2006 promises to raise Korea's profile in global exhibition industry
Following last year's highly successful inaugural meeting in Seoul, Korea, of the Asia CEO Forum 2005, attended by 150 delegates from 17 countries, the 2nd Asia CEO Forum 2006 will be held August 29-31 at the Sheraton Grand Walkerhill Hotel in Seoul. Major supporters such as, IAEM, UFI, AUMA, SISO and more than 200 senior executives will be getting together for global networking on matters concerning the global display industry.

The "Asia CEO Forum 2006," coorganized by IPR Forum and IAEM, will once again bring the exhibition giants together to Korea. According to Steven Hacker, CAE President of the International Association for Exhibition Management (IAEM) "The International Association for Exhibition Management (IAEM) represents members in more than 50 nations around the world. None of the markets in which our members operate is more exciting or dynamic than that of Korea. The traditions of a free market economy, entrepreneurship, and a vibrant exhibition industry have converged to create a unique and exciting environment. We look forward to the Asia CEO Forum as a unique opportunity to share big ideas and big plans for the years ahead."
The conference will start off with a cocktail reception, providing participants with a chance to interact with the other attendees. On the second day, there will be presentations and panel discussions in regards to some of the important issues such as, potential opportunities and challenges in the Asian market. Panel discussions will be held to acknowledge and discuss the market trends and other important elements of the exhibition industry. During the whole convention, the attendees will be exposed to many diverse aspects of the exhibition industry with related business experts and professionals.
This three day conference will be a great opportunity for both Korean and foreign companies to share ideas and acquire up-todate information in a face-to-face environment.
With the 2nd Asia CEO Forum (ACF2006) taking place in Seoul soon after the FIFA World Cup season. ACF is designed exclusively for providing both a global vision about the exhibition & convention industry from the perspective of renowned speakers and a golden opportunity to meet with leading global exhibition industry players in the face-to-face environment.
The Asia CEO Forum has been introduced in "Tradeshow Week", a professional paper for the exhibition industry published in California, which listed ACF 2006 as the only international event in Asia related to the exhibition industry. Mr. Thomas Hagen, chairman of AUMA (Association of German Trade Fair Industry), Germany will visit Korea on August 29, 2006 to take part in the second Asia CEO Forum as one of speakers.
In his congratulatory message to ACF secretariat prior to his first visit to Korea, he had some important things to say about the conference:

"Within the scope of the world economy, the markets of Asia are becoming increasingly important and thus, also the trade fair markets. Increasing numbers of exhibitors and visitors, but also trade fair organizers from Europe and America are showing an interest in the region. Trade between Asian countries is also growing rapidly. The number and size of the trade fairs and exhibition centers are therefore increasing significantly. The result is new challenges for all concerned. The second Asia CEO Forum in Seoul on August 29-31, 2006, therefore offers an outstanding chance to discuss the future development of Asia's trade fair market. This event offers all the leading global players in our industry, in particular, trade fair organizers and venue owners, an excellent opportunity for networking. Numerous sessions with top-class speakers will provide you new ideas for your business. So, take advantage of the Asia CEO Forum to get to know new business partners and to further develop existing contacts."
Meanwhile, Mr. Sandy Angus who took part in the first Asia CEO Forum that was held in April, last year as one of the speakers, and who will be assuming the chairmanship of IAEM (International Association for Exhibition Management), Dallas, USA and that of Montgomery Exhibitions, England concurrently from this year, sent a message saying:
"The eyes of the world are on Asia to take advantage of the exciting opportunities in that part of the world. The Asia CEO Forum is an ideal place to meet the movers and shakers with whom joint ventures and strategic alliances can be struck." Mary Beth Rebedeau, Executive Director of SISO (The Society of Independent Show Organizers) said in her message ahead of the conference that it is a great pleasure and privilege for SISO to participate as a Naming Sponsor for the Asia CEO Forum 2006.

She added, "SISO's 200 company members produce 3000+ events around the world. This international gathering provides an excellent opportunity to network, to discuss strategic possibilities, to discover synergies, and to possibly establish strategic. SISO supports the goals and spirit of ACF 2006. As we all search for ways to collaborate internationally, SISO members look forward to meeting and exploring the opportunities for prosperity and success with other C-level colleagues in the exhibition industry from around the world.
According to Korea's Chris Maeng, CEO & President and Asia CEO Forum Organizer, the pendulum of the global economy continues to shift from West to East and the world's trade is moving towards Asia. The Asia CEO Forum will thus undoubtedly contribute to the development and globalization of exhibition industry by means of networking among the world's trade show organizers, development of new business, joint venture and mutual co-operation and exchange of latest trends and information.
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