SEOUL, KOREA - An air freshener with no fragrance is set to be released. Aekyung ST announced on November 18 that it will release the “Home Z Air Fresh Crystal Water No Fragrance” that has no fragrance, differentiating itself from existing scented air fresheners.

The new product uses mineral deodorization material extracted from plants, thereby removing the ingredient materials that cause bad odor, without removing good smell. This is a good alternative particularly for those who are allergic to fragrance of existing air fresheners.

An Aekyung ST official said, "No-fragrance air fresheners now account for more than a 10-percent market share in Japan. We expect this will form a whole new market in Korea too."