Shoopen is Korea’s first fast fashionshoes which opened its first shop at NC Songpa Store in May 2013.At present, Shoopen runs a total of 14 official stores and 1 location for kids throughout the country.
It plans to open 15 more shops in major commercial areas, including Hongdae in Seoul and Seomyeon in Busan, aimed at bringing the total number of its locationsup to 30 and sales up to 100 billion won.
From next year, Shoopen plans to make inroads into the Chinese market. E-Land attributed the shoe brand’s strong results to its capability of supplying a variety of new styles at low prices by using E-Land’s SPA-optimized systems.
Shoopen has released 2,000 types of new shoes in 18 categories every season. The shoes are also offered at reasonable prices, allowing a family of four to buy shoes for all only at 100,000 won.
