NEW YORK, US - Writing a book is a grueling process in and of itself, requiring endless time and dedication to accomplish. Don't risk squandering those efforts by making one of these common pitfalls when publishing your book:
- A lack of knowledge on who your competitors are and the type of content they are publishing can cost you readers and ultimately, book sales.
- Failing to build out a PR plan for your book ahead of time can result in missed opportunities for earned media in major review sites or publications.
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