SEOUL, KOREA - Chinese smartphone makers are growing at a robust pace, gaining a larger share in the global markets. In the midst of the rapid growth of Chinese smartphone suppliers, Samsung Electronics and Apple are losing ground in global markets.
In particular, analysts said it would be difficult for Samsung Electronics to recover its global market share since its price competitiveness falls behind that of Chinese rivals. Worse yet, Samsung has no high loyalty fans like Apple fans.
The combined market share of China’s four major smartphone companies—Lenovo, Huawei, Xiaomi, and ZTE reached an all-time high of 25 percent in August 2014.
In particular, Lenovo is showing the most outstanding growth among them. Lenovo is solidifying its position as the world’s third biggest smartphone maker with its global market share showing an upward trend, rising to 9.2 percent in August from 8 percent in July, and 7.5 percent in June.
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