SEOUL, KOREA - Samsung Electronics ranked No. 1 in the categories of washing machine and refrigerator in Nihon Keizai Shimbun’s brand survey conducted with consumers in six Asian countries.Nihon Keizai Shimbun’s survey is about which brand consumers want to buy most.
In the smartphone and mobile phone category, Apple was an overwhelming No. 1, followed by Samsung Electronics and Sony.
This survey, which covered 148 brands in eight product categories, was conducted with 1,800 consumers in China, India, Indonesia, Thailand, the Philippines, and Vietnam.
In the automobile category, BMW came on top, followed by Audi and Toyota. In the TV segment, Sony ranked No. 1, followed by Samsung Electronics and LG Electronics.In the category of digital camera, Canon, Nikon, and Sony swept the No. 1 to 3 spots.
Article provided by The Korea Economic Daily
