Today, the chip industry have developed so much that many companies are fighting to win the competition. These chip wars will be about which company supplies more chips for computing such as smartphones, tiny laptops, and tablet sized devices. From this competition the one who gets the benefits are the consumers buying the products of these companies. While this fight is burdensome to the companies, the consumers benefit making the price of the chips lower, in the same time the quality is better.
Most of the companies are concentrating on building chips that consume less power, run faster and cost less than products made before. Global Foundries started making chips this year in Dresden, Germany, which will soon make their way in to smartphones and tablet like devices. Recently as the companies like Apple, NVIDIA and Qualcomm started making their own chips, the low power consumption and low cost made these chips popular to use in iPhones and now used in the new Apple's product iPad. Meanwhile as these companies started building chips, the Intel Company started making their own kind of chips, the Atom chips.
Although Intel's intention on building these chips was to expand the market and defend themselves from the other chips, some analysts are criticizing that this chip cost two to three times as much as the other chips and consumes too much power for many smaller gadgets. Intel argued that consumers will demand chips with more PC-friendly software and more strong mobile computing experiences. As the competition is developing, more companies started becoming wiped out financially since they invest large amount of money, but selling as cheap as possible to the consumers.
Although this competition seems to be a fight without any benefits, this competition has its importance in developing the overall technology of the chip industry. This development is also beneficial in the future, by using the advanced chips, the energy in using these chips can be saved as well as saving money. This "war" will be helpful not only in the chip industry, but also in the technology overall.
