Coupang wins 'Korea Logistics Awards' in recognition of creating 30,000 jobs with logistics investment
Coupang wins 'Korea Logistics Awards' in recognition of creating 30,000 jobs with logistics investment
  • Kim Min-jee
  • 승인 2020.05.25 10:29
  • 댓글 0
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Coupang announced on May 22 that it won the grand prize in the mid-sized business category at the "23rd Korea Logistics Awards" organized by the Korean Society of Logistics.

The Korea Logistics Awards is an award given by the Korea Logistics Association, a corporation, to discover and award companies, organizations and individuals who have contributed to the development of logistics in Korea.

Based on its own logistics infrastructure and innovative logistics software that has been built for years, Coupang introduced differentiated services called "rocket delivery" to its customers and was recognized for contributing to the creation of large-scale jobs.

In 2014, when Coupang began shipping rockets, there were only 27 rocket delivery centers nationwide. In 2019, however, the number increased six-fold to 168. As the number of rocket delivery centers increased, the number of consumers living within 10 minutes of the rocket delivery center jumped 13 times from 2.59 million to 34 million during the same period.

 

Kim Myung-kyu, head of Coupang's logistics policy office and executive director (center), is taking a commemorative photo after winning the grand prize in the mid-sized company category at the 23rd Korea Logistics Awards. (Courtesy of Coupang)

Based on a dense network of rocket delivery centers across the country, fresh food was being delivered early last year on a nationwide basis. This year, the company took a step further and introduced the same-day delivery, which is delivered in the afternoon if fresh food is ordered by 10 a.m.

The rapid growth of logistics infrastructure and rocket delivery covering the country is leading to job creation. Coupang's direct and indirect employment workforce increased by 5,000 in a year from 25,000 in 2018 to 30,000 in 2019.

From AI engineers who design state-of-the-art logistics services to brand managers who discover local specialties, Coupang Man to Coupang Flex, a variety of people will join.

Kim Myung-kyu, head of Coupang's logistics policy division and executive director, said, "Every time the rocket delivery lifestyle is added, the number of jobs derived from rocket delivery is also increasing. We will continue to invest in logistics infrastructure and technology development to show better services to customers.”


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