Samsung Electronics’ full automatic washing machine “Active Wash” passed the 100,000 mark in domestic sales in 20 weeks after launch.
Samsung announced on June 23 that the Active Wash has sold two units a minute over the past 140 days since it was launched first on February 4.
Samsung claimed that the Active Wash grabbed a share of 45-49 percent in the domestic full automatic washing machine market. During the period from February to April, the sales of Samsung Electronics’ full automatic washing machines, including the Active Wash, almost doubled compared to a year ago.
The Active Wash has a clear washing board on top of the washing tank, allowing users to do pre-wash with hands and dehydrate the laundry if needed.
A Samsung official said, “The Active Wash is gaining rising popularity as the word-of-mouth reputation on its superior performance goes viral.”